{"id":1440,"date":"2020-04-20T14:48:48","date_gmt":"2020-04-20T14:48:48","guid":{"rendered":"https:\/\/instaon.io\/blog\/?page_id=1440"},"modified":"2020-04-20T15:03:56","modified_gmt":"2020-04-20T15:03:56","slug":"metricas-gerais","status":"publish","type":"page","link":"https:\/\/shown.io\/blog\/?page_id=1440&lang=pt","title":{"rendered":"M\u00e9tricas Gerais."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1440\" class=\"elementor elementor-1440\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bd86b0c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bd86b0c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-73b90f0\" data-id=\"73b90f0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5fda492 elementor-widget elementor-widget-text-editor\" data-id=\"5fda492\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>No topo do seu painel de controle, voc\u00ea encontrar\u00e1 as principais m\u00e9tricas das suas campanhas. Elas podem variar dependendo do objetivo de publicidade selecionado.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-984eede elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"984eede\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a9696d2\" data-id=\"a9696d2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0ac3227 elementor-widget elementor-widget-image\" data-id=\"0ac3227\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"290\" src=\"https:\/\/shown.io\/blog\/wp-content\/uploads\/2020\/04\/metrics-1024x290.png\" class=\"attachment-large size-large wp-image-682\" alt=\"\" srcset=\"https:\/\/shown.io\/blog\/wp-content\/uploads\/2020\/04\/metrics-1024x290.png 1024w, https:\/\/shown.io\/blog\/wp-content\/uploads\/2020\/04\/metrics-300x85.png 300w, https:\/\/shown.io\/blog\/wp-content\/uploads\/2020\/04\/metrics-768x217.png 768w, https:\/\/shown.io\/blog\/wp-content\/uploads\/2020\/04\/metrics-1536x435.png 1536w, https:\/\/shown.io\/blog\/wp-content\/uploads\/2020\/04\/metrics-2048x579.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cd65948 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cd65948\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7d08cc4\" data-id=\"7d08cc4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-00c5296 elementor-widget elementor-widget-text-editor\" data-id=\"00c5296\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p><b>Impress\u00f5es:&nbsp;<\/b>Uma impress\u00e3o \u00e9 contada sempre que seu an\u00fancio \u00e9 mostrado na plataforma seleccionada (por exemplo, no Google, Bing ou Facebook).<\/p>\n<p><b>Cliques:<\/b> Um clique \u00e9 contado sempre que algu\u00e9m clica em seus an\u00fancios. Se algu\u00e9m pesquisar pizza em Mil\u00e3o e o seu an\u00fancio aparecer, e o usu\u00e1rio clicar no an\u00fancio e ser direcionado ao seu site &#8211; isso conta como um clique.<span style=\"font-size: 1.125rem;\"><br><\/span><\/p>\n<p><b>Liga\u00e7\u00f5es:<\/b> O n\u00famero de vezes que os clientes potenciais ligaram para voc\u00ea a partir dos an\u00fancios lan\u00e7ados com a Instaon.<\/p>\n<p><b>Leads:<\/b> O n\u00famero de novos leads (e-mails ou bate-papos no Facebook) que voc\u00ea recebeu a partir dos an\u00fancios lan\u00e7ados com a Instaon.<\/p>\n<p><b>Vendas Online: <\/b>O n\u00famero de compras online feitas em sua loja virtual, a partir dos an\u00fancios lan\u00e7ados com a Instaon (em breve).<\/p>\n<p><span style=\"font-weight: 600;\" data-token-index=\"0\" data-reactroot=\"\">Como essas m\u00e9tricas podem ajud\u00e1-lo?<\/span>&nbsp;De vez em quando, venha e verifique se elas est\u00e3o aumentando. Se for o caso, isso significa que tudo est\u00e1 funcionando perfeitamente. Enquanto isso, a Instaon otimizar\u00e1 seus an\u00fancios automaticamente para melhorar essas m\u00e9tricas e obter mais clientes.<\/p>\n<p>Para m\u00e9tricas mais detalhadas, voc\u00ea dever\u00e1 acessar as &#8220;campanhas&#8221;.<\/p>\n<p><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>No topo do seu painel de controle, voc\u00ea encontrar\u00e1 as principais m\u00e9tricas das suas campanhas. Elas podem variar dependendo do objetivo de publicidade selecionado. Impress\u00f5es:\u00a0Uma impress\u00e3o \u00e9 contada sempre que seu an\u00fancio \u00e9 mostrado na plataforma seleccionada (por exemplo, no Google, Bing ou Facebook). Cliques: Um clique \u00e9 contado sempre que algu\u00e9m clica em seus [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":721,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"inline_featured_image":false,"footnotes":""},"class_list":["post-1440","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.10 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>M\u00e9tricas Gerais. - Shown Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shown.io\/blog\/?page_id=1440&lang=pt\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"M\u00e9tricas Gerais. - Shown Blog\" \/>\n<meta property=\"og:description\" content=\"No topo do seu painel de controle, voc\u00ea encontrar\u00e1 as principais m\u00e9tricas das suas campanhas. 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