{"id":1230,"date":"2020-04-18T10:25:30","date_gmt":"2020-04-18T10:25:30","guid":{"rendered":"https:\/\/instaon.io\/blog\/?p=1230"},"modified":"2020-07-20T13:49:32","modified_gmt":"2020-07-20T13:49:32","slug":"pourquoi-vous-ne-voyez-pas-vos-annonces-dans-google-et-bing","status":"publish","type":"post","link":"https:\/\/shown.io\/blog\/?p=1230&lang=fr","title":{"rendered":"Pourquoi vous ne voyez pas vos annonces dans Google et Bing ?"},"content":{"rendered":"\t\t
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C’est une question r\u00e9currente de nos clients Instaon. Je vais vous donner trois raisons pourquoi il ne sert \u00e0 rien d’essayer de voir vos propres annonces dans Google ou Bing :\u00a0<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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1. Budget publicitaire<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Vous disposez tr\u00e8s probablement d’un budget publicitaire quotidien limit\u00e9. C’est pourquoi Google & Bing s’efforce de r\u00e9partir votre budget tout au long de la journ\u00e9e. Sinon, vous n’auriez que quelques clics le matin et vous atteindriez votre budget quotidien au petit matin. Cela ne laisserait pas de place aux optimisations de temps. Les gens s’inscrivent-ils davantage l’apr\u00e8s-midi ? Tard dans la nuit ?<\/p>

Compte tenu de cette r\u00e9partition dans la journ\u00e9e, vos annonces ne sont pas d\u00e9clench\u00e9es \u00e0 chaque fois qu’un utilisateur recherche vos mots cl\u00e9s.\u00a0<\/span><\/p>

Pas de chance, il n’est pas apparu lorsque vous avez essay\u00e9 de voir votre annonce.\u00a0 \ud83d\ude42<\/span><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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2. Pas pertinent<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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ous avez peut-\u00eatre d\u00e9j\u00e0 vu vos annonces dans le pass\u00e9.  De toute \u00e9vidence, vous n’avez jamais cliqu\u00e9 dessus, car vous ne vouliez pas payer.<\/p>\n

Les algorithmes de Google et de Microsoft pourraient voir cela comme un signal ; les annonces donn\u00e9es ne vous concernent pas. Vous ne cliquez jamais dessus ! C’est pourquoi, au bout d’un certain temps, ils peuvent cesser de vous montrer vos annonces.<\/span><\/p>\n

N’oubliez pas que la seule mission des moteurs de recherche est de fournir le contenu le plus pertinent \u00e0 leurs utilisateurs.  <\/span><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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3. La patience<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Vous venez de cr\u00e9er vos annonces avec Instaon, mais vous ne les voyez pas ?<\/p>

Google et Microsoft examinent toutes les annonces avant de les publier. Ce processus de r\u00e9vision peut prendre jusqu’\u00e0 3 jours ouvrables. Il faut faire preuve de patience.\u00a0<\/span><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Conclusion<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Chercher ses annonces soi-m\u00eame pour voir si elles sont bien actives, est une mauvaise id\u00e9e.<\/p>

Si vous voulez savoir si vos annonces sont d\u00e9clench\u00e9es, il vous suffit de vous r\u00e9f\u00e9rer \u00e0 vos tableaux de bord Instaon ou dans votre compte Google & Microsoft Ads directement.\u00a0 Vous voyez des impressions et des clics ?\u00a0 Ok, tout se passe bien et vos vos clients potentiels voient vos belles annonces.<\/p>

Envie de lancer des pubs en ligne comme les meilleurs? Commencez d\u00e8s aujourd’hui avec\u00a0Instaon<\/a>.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

C’est une question r\u00e9currente de nos clients Instaon. Je vais vous donner trois raisons pourquoi il ne sert \u00e0 rien d’essayer de voir vos propres annonces dans Google ou Bing :\u00a0 1. Budget publicitaire Vous disposez tr\u00e8s probablement d’un budget publicitaire quotidien limit\u00e9. C’est pourquoi Google & Bing s’efforce de r\u00e9partir votre budget tout au […]<\/p>\n","protected":false},"author":2,"featured_media":926,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"inline_featured_image":false,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-1230","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital"],"yoast_head":"\nPourquoi vous ne voyez pas vos annonces dans Google et Bing ? - Shown Blog<\/title>\n<meta name=\"description\" content=\"Vous ne voyez pas vos annonces dans Googl ou Bing? 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