Adwords Valentine's Day, a real business opportunity?

As every year, Valentine's Day should delight both lovers and shopkeepers. With a significant budget allocated to gifts and more consumers via Smartphone and tablet, your Valentine's Day Adwords campaigns may well take a new turn. While 1 in 2 French people, as a couple, announce that they are spoiling their half for Valentine's Day, there is still a slight disparity in the budget between the sexes....