Adwords: which campaign for VSEs / SMEs?

Objective 1: Drain traffic to your site = Search Usually your first steps on Adwords, a campaign spread on Search, i. e. the search engine, is a good approach for those who want to quickly acquire traffic to their website. The principle is relatively simple and quick since all you need to do is: The only downside is that ad groups created by a novice are often poorly structured.....