Indeed, Google has just announced the launch of its official Google AdWords application. This allows you to interact on your sponsored link campaigns directly from your smartphone or tablet. As an advertiser or Google Ads agency, the Google AdWords application allows you to be informed in real time about the statistics of your advertising campaigns from your Android or Iphone smartphone....
Read More >Google adwords for apps
Google Ads is a great option to promote your app. Here is a step-by-step process in case you're wondering how to increase adwords conversions.
- Setup mobile tracking - The first step is to setup mobile conversion tracking for your app. This can be a little technical, so it is best you ask the develop to do the integrations for you if you're not a techie.
- Create a campaign - Once the setup is done, create a new campaign, It is best to use both in-app or display advertising as well as search advertising.
- Customize your target device - In this step, select the operating systems and models that are supported by your app, so it is displayed only to those users.
- Bids and location - Set your budget, bids and location. You can even use automated bidding adwords tools.
- Finally, create your ad.
Automated Adwords
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Key Benefits
.01
Stop loosing your margin on Google Ads
.02
Pay a on-demand price regarding your investment-level
.03
Accelerate Keywords Administration
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Some Statistics
Facebook reports that search ads can boost brand awareness by as much as 80 %.
Number of shops visitors, Google tracked from ad clicks : 4 billion.
Google gets 37.2 % of the digital advertising market, and Facebook holds 19.6 %.