This collaborative financing platform, which can help you realize your revolutionary project or idea, is completely changing the project financing landscape. Based on the contributions of Internet users, it is up to you to convince these millions of small investors to support you in your new adventure. That's your vision and you're the only one who can talk about it. The project definition is very strict according to Kickstarter's terms.....
Read More >Google adwords for kickstarter
If you're running a project or idea on Kickstarter, it is important to tell the world about it, so they can come and fund your project. Your best bet to reach the world is through Google ads because it gives you a wide reach and at the same time, gives you the flexibility to choose your target audience and even budget.
But before that, keep these aspects in mind.
- Your idea should be a good fit for Kickstarter or crowdfunding in general. Otherwise, you're just wasting your time, money and effort in marketing it.
- People who come to invest in your idea or project are not doing it for charity. They want something in return. For example, if you're making a cool device, they want to have it for free! So, make sure to keep this reward in mind while design your Google ads as this will bring more people to your page. You can even consider using an automatic adwords ad creator tool for this purpose.
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Some Statistics
For every $1 spent on Google Ads, businesses make an average revenue of $2.
About 52 % of people buying online prefer to click on paid advertisement atop Google's search engine results pages.
The average click-through rate for an ad in the first position is 7.94 %. The average click-through rate on AdWords paid search is about 2 %.