Google adwords for local business

Google ads can be a mixed bag for local businesses. Though it is a great way you showcase yourself in a digital world, it can also be a tricky path to navigate for novices. You can either hire the services of a Google SME partner or use an adwords software. But if you decide to go into it all by yourself, here are some suggestions that can help you.

  • Conversions and clicks are two different things. Clicks just cost you money and may not give you the leads you want. But conversions is where a visitor turns into a customer who will buy from you. So, look for conversions and calculate cost per conversions and not just clicks.
  • Use location targeting because you want your ads to be clicked only by local people who are likely to buy from you.
Automated Adwords
Key Benefits
Smart semantic analysis for Google Ads
Fast PPC campaign setup
Avoid wasting money on Online Advertising
Check Pricing Now >

Some Statistics

Approximatly 52 % of visitors shopping online choose to click on a paying ad atop Google's search engine results pages.

PPC visitors are 50 percent more likely to buy than organic web trafic.

Google mentions that paid ads can boost brand awareness by as much as 80 %.

ocial Media Overview