Google adwords for niche market

Niche marketing means focusing your marketing efforts on a small market segment, a "niche", and offering it a product or service that is directly targeted at customers in that niche. It includes all types of animals such as companion animals, wild animals and farm animals. Domestic animals are subdivided into different categories, ranging from reptiles to dogs and goldfish....

By definition, a niche market is a very targeted and often restricted market with access to a passion that has sales potential. For example, vegans are a niche market while food is only an area or category. It is important to distinguish between niche and ultra-niche markets in order to successfully understand your future customers and target them with the right product....

The development of startups requires good visibility on search engines, and of course Google, which concentrates more than 80% of online search in France. A quest for notoriety that often relies on the implementation of an AdWords campaign, Google's sponsored link program....