Remarketing allows you to display ads to users who have already visited your site and to customize these ads according to the section they have visited. With dynamic graphic ads for retail, you can go a step further by publishing dynamic remarketing ads containing specific product information based on the customer's previous activity on your site.....
Read More >Google adwords for retail
Below are some tips that will help retailers like you to make the most out of Google adwords.
- Have a budget for both search ads and shopping ads in your budget, so you can use both the streams well.
- Assign different priorities to different shopping ad campaigns. Consider using an adwords optimization tool if you need help.
- Your shopping images should be of the highest quality and the prices accurate, so your potential customers can make informed decisions.
- Use reviews and promotions to entice customers and to stay ahead of your competition.
- Have complete control over your ad campaigns, so at any point in time, you know which campaigns are productive and which ones you need to change. A good adwords campaign management software can make this job easy for you.
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Mar 25 2019
About dynamic remarketing for retail sales
Some Statistics
About 52 percent of people shopping online prefer to click on a paying advertisement atop Google's search engine results pages.
30.89 % : volume of mobile Google searches that return minimum 1 ad on the first page.
Marketers spend 51 % of their money on mobile ads.