Google adwords for small business owners

As a small business owner, here are some things you should know when it comes to using Google adwords and Google analytics.

Set an appropriate budget that is not too less to get results and at the same time, is not overwhelming for you. There is no hard and fast rule here, just make a judicious decision on the amount you're willing to spend every day.
Find the right keywords that reflect your business. Consider using adwords scripts or adwords software to maximize conversions budget.
Create landing pages that are attractive and give users a good idea of what you're offering.
Track your results with the right adwords optimization tools. Some adwords management software even give you a complete control over your ad campaigns, so you know which ones are working the best for you.

Automated Adwords

Key Benefits

.01

Pay Google Adwords for visits you receive

.02

Track your PPC campaign performances at any time

.03

Google Ads perfectly optimized ads creation at scale

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Some Statistics

The average CTR for an ad in the first position is 7.94 %. The average CTR on AdWords paid search is about 2 %.

The average conversion rate in AdWords across sectors is 3.75 % for search.

30.89 % : volume of mobile Google searches that return at least one ad on the first page.

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