Google offers a ton of benefits for non profits including a $10,000 credit for Google adwords. From the perspective of non profits, this is a great offer as it can help to widen their contributor and volunteer base. But at the same time, you should know to use this credit well so you can get maximum mileage out of it.
If you're new to Google ads and Google analytics, it is best you hire the services of a reputed Google adwords agency or a company with Google partner status to take care of the ad campaigns. A good alternate to these agencies is adwords management tools and adwords optimization tools. These tools can automate many of your tasks and can help you stay on top of the performance of your ads.
Ad delivery adwords tools and automatic adwords ad creator tools also help with creating the right ads so you can reach out to like-minded people through Google ads.
43 % of new buyers buy a product they saw in a YouTube ad.
Adwords visitors are 50 % more open to do a purchase than organic visitors.
Marketers exhaust 51 % of their money into mobile ads.
