This can be useful, especially if you do not want to display ads that refer to competing sites. You can block ads that redirect users to specific URLs. In this way, you can easily prevent the display of all ads that are associated with your competitor's site (www.example.com).....
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"Google offers the ability to block advertisers in AdWords ads.If you are bothered by Google's AdWords ads, you can change their display settings. In Gmail and Google searches where AdWords are included, a ""Why these ads"" indicator is displayed in the top right corner. "
Automated Adwords
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Key Benefits
.01
PPC perfectly optimized ads management for large volumes
.02
Increase keywords performances
.03
Speed up Adwords Creation
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Some Statistics
Each $1 paid on PPC campaign, online businesses earn an average revenue of $2.
PPC visitors are 50 % more likely to do a purchase than organic visitors.
Share of Google of all media online advertising income : 18 %.