what is google adwords in seo

Google AdWords is a tool that allows you, through campaigns, to make yourself known to your target audience. But also to make sales, get leads and/or calls according to your sector and objectives. We can divide Google campaigns into several categories: text campaigns, visual campaigns also called banners, Youtube campaigns made from video and finally shopping campaigns for E-commerce.....

SEO is the acronym for Search Engine Optimization. It is a technique aimed at better positioning a site among the results of search engines. The best positioned sites are more visible to potential visitors. About 30% of all visitors click on the first result, 15% click on the second and 10% on the third link. A better positioning in the results list allows to attract more visitors......

When you start a new business, or get your toes wet in the marketing world, it's easy to feel overwhelmed when trying to find strategies to start the business. Fortunately, there are many tools available on the market that facilitate the process. Google Ads (Google Adwords) is one of these very simple to use tools that can help you promote your products and services....