why google adwords works

Running campaigns on Google Ads, Google's advertising agency and formerly Google AdWords, has become essential when developing a digital strategy to optimize the paid referencing of a website. However, a campaign can easily underperform due to a variety of factors. Your SEA agency therefore gives you some advice to optimize your campaigns ...

You've already heard about online advertising on Google Adwords (now called Google Ads). But, if you're reading this, you're probably wondering how this leading digital marketing tool works in practice. How can it bring you customers and grow your business? Here I explain exactly what you can expect from it and how it works...

Created in the early 2000s, Google's advertising agency, formerly known as "Google Adwords", has established itself over the years as the undisputed leader in advertising campaigns and banner ads on search engines and websites. Although underestimated in its early days, it has become a reference in web marketing. It is the commercial service of Google which proposes to broadcast your ads on its advertising spaces ...