The Google Advertising Community has migrated to a new platform. Click here to access it ( Google Ads, GMB) or here to ask a question ( Google Ads, GMB). The current platform is only available in read-only mode and will be closed by July 2019... For more information and to know how to recover your content, click here....Read More >
can you target google adwords by locationIf you have chosen to advertise via the Search Network you will be able to use geographical targeting, by keywords, by type of device and by type of audience. Targeting by geographical area allows you to reach people who live in a specific area. you also have the possibility to target even more in-depth by selecting just one city or several cities.
Last week we started a series of articles about Google AdWords. We continue today with the different methods of targeting your audience. They are closely linked to the type of campaign you have chosen: so if you have not yet read our latest article explaining the differences between the types of campaigns, we strongly advise you to do so by clicking here...Read More >
Geographic targeting on Microsoft Advertising allows you to define the geographic locations that best match the coverage area you are targeting. With a range of tools to refine your campaigns, you can use location-based advertising to target your best audience based on a specific area, postal codes, cities, states, countries, etc....Read More >
Visitors are 27x open to click on a video ad than standard banners.
Advertisers spend 51 % of their budget on mobile ads.
The top 3 paid advertising spots get 46 % of the visits.