On the other hand, the neophyte quickly spent hundreds of euros for little.... Here are 27 mistakes not to be made. How to make a success of your sponsored keyword buying campaigns, especially when you are not a professional? In the meantime, here are more than 27 mistakes not to make in a Google Adwords campaign.....
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Jun 13 2019
Google Adwords: the 27 mistakes not to be made
Some Statistics
Approximatly 52 percent of visitors shopping online prefer to click on a paying ad atop Google's search engine results pages.
The average click-through rate for an ad in the first position is 7.94 %. The standard click-through rate on AdWords paid search is about 2 %.
Share of Google of media advertising revenue : 18 %.